Pre-conference Intensive*As of May 16, 2012, subject to change without notice. Supplemental information updated when available.
Pre-Conference Intensive Hosted by Madison Advisors
Madison Advisors provides thought leadership, strategic consulting, and market research to clients in the customer communications management (CCM), electronic delivery, and print industries. Madison Advisors' industry-neutral expertise enables end-user organizations, service providers, and vendors to achieve their strategic objectives around transactional customer communications and publishing services.
2010 saw many firms move forward with alternative and electronic delivery campaigns, along with aggressive campaigns to move customers from hardcopy to electronic delivery. Social media, iPads, Web 2.0 and both private and public cloud computing are forcing organizations to reevaluate how they communicate to their clients, and then how they deliver and support those new processes. For all enterprises, the question isn't if you move, but when and how quickly can you get there. Document strategies and customer communications management (CCM) will either be the tip of your spear, or the anchor around your neck.
Madison Advisors will present the results of our latest market research on multi-channel delivery, business process assessments, service provider alternatives, and multi-channel solution options. The intensive will include real-world use cases on what leading organizations are doing to maintain a competitive edge with their customer communications. We will also discuss industry-leading services and technologies for customer communications in 2011 and beyond.
Discussion topics include:
Multi-channel / eDelivery metrics and strategies
Strategic outsourcing - Multi-channel options
Document composition
TransPromo
Color print options
Enterprise Marketing Portals
Key Takeaways:
Understand the market drivers and trends affecting CCM strategies in 2011 and beyond
Learn how to drive best practices into your CCM and document production strategies in the years to come
Understand where strategic outsourcing makes sense to "right size" your business
Identify what steps to take today to prepare your operation for outsourcing
Identify where and how organizations are successful with Multi-channel eDelivery
Learn of the latest solution advances in the Multi-channel eDelivery, document composition, color print, and outsourcing markets
"The pre-conference session was by far one of the highlights in past Xplor conferences. Kemal and team were able to present great insights to the print industry and participants had the opportunity to share ideas and pose questions of other attendees. Well worth the expense." - Matthew Wenzel, Manager, Customer Fulfillment
Capital One
About Madison Advisors
Madison Advisors exists to advance the print and electronic communications objectives of Fortune 1000 companies by providing thought leadership, strategic consulting and market research. Madison Advisors specializes in offering context-specific guidance for a range of content delivery strategies, particularly those addressing enterprise output technologies and customer communications. Madison Advisors directly helps our clients achieve very hard and specific return on investment (ROI) related to their print and electronic communication initiatives. Madison Advisors' analysts are dedicated to technology and market research that is delivered through short-term project engagements as well as articles, publications, and presentations. We specialize in customer communication technologies including enterprise output management, content management, customer relationship management, e-billing and infrastructure technology.
Course Instructor:
Kemal Carr, EDP
Biography: Kemal Carr leads Madison Advisors, an independent analyst firm that provides project-based advisory services designed to assist clients with technology selection and business process decisions. Under his direction, Madison Advisors is establishing its market niche addressing the needs of the electronic and print customer communications marketplace. Carr also is instrumental for formulating Madison Advisors' strategic partnerships with numerous trade associations and exhibition producers.
Kemal is regularly sought out by some of the leading output technology publications to write about or comment on some of the industry's key issues and topics, including articles on the impact of TransPromo, advancements in production technologies, and electronic document presentment in The Wall Street Journal, Document, Digital Publishing Solutions, and Mailing Systems Technology. He also is asked to speak at trade events, including a key sessions at Xplor's Global conference, Document's Strategy Forum, and numerous vendor trade events.
*As of May 16, 2012, subject to change without notice. Supplemental information updated when available.
Is your company planning to send three or more people? Please call +1-813-929-8100 or +1-800-ON-XPLOR or e-mail us at Register@xplor.org for multiple attendee pricing information.
For questions, please contact customer service at Register@xplor.org or +1-813-929-8100 or +1-800-ON-XPLOR between the hours of 9:00 AM to 5:00 PM (EST), Monday through Friday.
